Senior UX Researcher, Employer

Gusto has an ambitious plan to scale to millions of businesses while expanding the value that we bring to them. As a customer-obsessed company, our Experience (UX) Research team sits under Design, and powers the engine that helps us best understand our customers’ needs and how we build for them. We are seeking a senior-level UX Researcher to drive initiatives that span multiple time horizons to get us there.


About Gusto

Gusto is a modern, online people platform that helps small businesses take care of their teams. On top of full-service payroll, Gusto offers health insurance, 401(k)s, expert HR, and team management tools. Today, Gusto offices in Denver, San Francisco, and New York serve more than 200,000 businesses nationwide.

Our mission is to create a world where work empowers a better life, and it starts right here at Gusto. That’s why we’re committed to building a collaborative and inclusive workplace, both physically and virtually. Learn more about our Total Rewards philosophy.

Ensuring we build great user experience for our customers and their employees is at the center of everything Gusto does; it’s actually one of our key differentiators. Gusto believes that everyone who is involved in product development should deeply understand the needs and experiences of our customers.

As a Senior Researcher, you will report to our Head of Experience Research and Insights and partner closely as a strategic partner across Design, Product, Data Science, and Engineering. You will have the unique opportunity to lead research across the various life cycles of the product, services, and offerings, we build for Gusto’s customers (small and medium size businesses).

In this role, you will create, align on, and own a research roadmap that aligns with stakeholders to drive key strategic decisions. You will help the team connect business strategy with durable customer insights that create exceptional products our customers and internal teams love. Your impact will amplify our customer centricity and evolve the business & product strategy for Gusto as a whole.


Here’s what you’ll do day-to-day:

  • Developing a strategic research roadmap to identify and answer the most critical questions about our customers in partnership with Product, Design, and other cross-functional stakeholders
  • Synthesizing/analyzing data and findings, developing actionable insights, outputs and frameworks for both short- term and long- term research needs
  • Designing compelling and digestible deliverables, focused on storytelling and highlighting important insights for longevity
  • Evaluating and experimenting with new and emerging methods and technologies, and identify if/how to incorporate them into the team’s toolkit
  • Work with our UX Research Operations team to identify opportunities & processes for teams to partner on and shape Gusto’s research practices from the ground up
  • Collaborate closely with other research and user engagement functions (Data Science, Marketing, Customer Experience, and Sales) to identify leading-edge customer behaviors, attitudes, expectations, and values, and uncover new experience opportunities


Here’s what we’re looking for:

  • 10+ years of experience owning and leading user research projects and initiatives with demonstrated product and design impact via your research insights
  • Practical UX Research experience with a wide variety of qualitative and quantitative research methods, techniques for synthesis, and testing tools.
    • Comfortable with survey design and analysis
    • Experience in consumer, retail or B2B industries and/or regulated industries is a bonus
    • Experience with some quantitative research with a good data analysis skill set for large surveys is a bonus
  • Demonstrated ability to prioritize and make informed decisions about how and when to apply research methods based on solid understanding of their benefits and tradeoffs
  • Independent, proactive problem-solver who can adapt to changing priorities while staying aligned and collaborative with multiple stakeholders including other researchers, designers, product managers, product marketers, and engineers
  • Open to trying new ways of working and teaching the broader organization how to integrate research into our daily activities, and eager to continually learn, grow and improve the craft of research
  • Ability to communicate complex concepts clearly and persuasively across different audiences and varying levels of the organization
  • Genuine empathy for small business owners and employees and a deep desire to improve their lives.


At Gusto, we strive to provide rewards that empower employees to achieve their financial and personal goals. We offer competitive compensation packages with a strong emphasis on equity based compensation (ownership in Gusto). To learn more about Gusto’s compensation philosophy and benefits offerings please view our Total Rewards Approach page.

Our cash compensation range for this role is $150,000 to $178,00/yr in Denver & most remote locations, and $163,000 to $216,000/yr in San Francisco & New York. Final offer amounts are determined by multiple factors, including candidate experience and expertise, and may vary from the amounts listed above.

Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto.

Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Gusto considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gusto is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations@gusto.com.







Full Time


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