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LULULEMON
Vancouver, British Columbia, Canada
Senior Art Director - Window and Retail Brand Creative
Full-timePosted 3 weeks ago
About This Role
Requirements
Description & Requirements
who we are
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.
About This Team
Global Retail Design collaborates and co-creates with internal business units to develop, innovate and evolve retail experiential concepts, retail store design, and retail fixture design that embody the unique lululemon experience. The overall team is responsible for the establishment, governance and maintenance of global store design principles, guidelines and prototypical templates to ensure consistent design cues reinforce a strong experiential brand identity. Through clarity, focus and coordination we support the business strategies and elevate the guest experience through retail design innovation.
reporting structure, team + peers
This role is a direct report into the VP Creative Director, Global Retail Design closely working with the Retail Design ‘Creative Concept’ team as part of the greater Global Retail Design Studio. You will work in close partnership with In-Store Marketing, Global Brand Experience Operations, Retail Brand Experience, Digital Brand Experience, Global Brand Creative, Visual Merchandising, Product, and Regional teams.
Core Responsibilities
The Senior Art Director - Retail Brand Creative is responsible for all global creative direction for key launches across windows, in-store touchpoints, and pop-ups/ins aligned to campaign and product storytelling. This role translates brand narratives into compelling physical expressions across our global retail fleet, ensuring every activation is emotionally resonant, commercially impactful, and locally executable at scale.
You will develop experiential and engaging creative concepts that excite and delight the guest of today and tomorrow, from street to key store touchpoints, as well as evergreen solutions for our fleet of stores. Acting as the connector between campaign concept and retail realization, this leader ensures cohesive storytelling across windows, store touchpoints, and key moments throughout the year.
As a new role for the brand, this role requires strong conceptual thinking and storytelling, exceptional ability to set the direction of intent, onboard teams and leaders, and the ability to guide creative from initial vision through to prototyping and global rollout. Balancing craft with operational realities, the Senior Art Director elevates the in-store brand experience while driving clarity, consistency, and innovation across markets.
a day in the life
Immigration support is potentially available for this role.
Compensation And Benefits Package
lululemon’s compensation offerings are grounded in a pay-for-performance philosophy that recognizes exceptional individual and team performance. The typical hiring range for this position is from $145,800 – $190,300 annually; the base pay offered is based on market location and may vary depending on job-related knowledge, skills, experience, and internal equity. As part of our total rewards offering, permanent employees in this position may be eligible for our competitive annual bonus program and, subject to program eligibility requirements.
At Lululemon, Investing In Our People Is a Top Priority. We Believe That When Life Works, Work Works. We Strive To Be The Place Where Inclusive Leaders Come To Develop And Enable All To Be Well. Recognizing Our Teams For Their Performance And Dedication, Other Components Of Our Total Rewards Offerings Include Support Of Career Development, Wellbeing, And Personal Growth
workplace arrangement
This role is classified as In-Person under our SSC Workplace Policy:
In-person collaboration and/or office-based work is necessary or important for the role. Work is mainly performed onsite, 4-5 days per week depending on role requirements.
Description & Requirements
who we are
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth-focused environment for our people.
About This Team
Global Retail Design collaborates and co-creates with internal business units to develop, innovate and evolve retail experiential concepts, retail store design, and retail fixture design that embody the unique lululemon experience. The overall team is responsible for the establishment, governance and maintenance of global store design principles, guidelines and prototypical templates to ensure consistent design cues reinforce a strong experiential brand identity. Through clarity, focus and coordination we support the business strategies and elevate the guest experience through retail design innovation.
reporting structure, team + peers
This role is a direct report into the VP Creative Director, Global Retail Design closely working with the Retail Design ‘Creative Concept’ team as part of the greater Global Retail Design Studio. You will work in close partnership with In-Store Marketing, Global Brand Experience Operations, Retail Brand Experience, Digital Brand Experience, Global Brand Creative, Visual Merchandising, Product, and Regional teams.
Core Responsibilities
The Senior Art Director - Retail Brand Creative is responsible for all global creative direction for key launches across windows, in-store touchpoints, and pop-ups/ins aligned to campaign and product storytelling. This role translates brand narratives into compelling physical expressions across our global retail fleet, ensuring every activation is emotionally resonant, commercially impactful, and locally executable at scale.
You will develop experiential and engaging creative concepts that excite and delight the guest of today and tomorrow, from street to key store touchpoints, as well as evergreen solutions for our fleet of stores. Acting as the connector between campaign concept and retail realization, this leader ensures cohesive storytelling across windows, store touchpoints, and key moments throughout the year.
As a new role for the brand, this role requires strong conceptual thinking and storytelling, exceptional ability to set the direction of intent, onboard teams and leaders, and the ability to guide creative from initial vision through to prototyping and global rollout. Balancing craft with operational realities, the Senior Art Director elevates the in-store brand experience while driving clarity, consistency, and innovation across markets.
a day in the life
- Lead creative oversight of windows, in-store touchpoints, and ideation on key product destination architecture to inspire guests with our product and brand message and drive revenue
- Elevate global retail creative output across key launch podiums in the physical realm, identity, and pop-ups (omni experience)
- Define creative strategy across activities and platforms working closely with cross-functional teammates across Brand Creative, Product, Strategy, Retail, and regional teams
- Develop best-in-class creative process and resource strategies for projects based on business strategy and roadmap including budgets for annual operating plan (AOP)
- Identify creative retail opportunities leveraging localization in key markets
- Manage and direct tier 1 and tier 2 global creative agencies and external partners
- Use market insights, consumer trends and competitive landscape to support creative strategies
- Lead inclusive, energizing pin-ups and creative crits that inspire teams and expand creative horizons
- Explore innovative materials and sustainable design solutions that advance the brand’s wellbeing and sustainability goals
- Present concepts and ideas to senior leadership, including C-suite and regional executives
- Attract, develop, and mentor top creative talent globally as well as source and lead agencies, freelancers, and specialists
- 10+ years of related experience in 3D visual and/or creative design
- A bachelor’s degree in interior design, industrial design, or a relevant field; an advanced degree is a plus
- Track record of leading a high-performing team of creatives
- Client-side experience as well as proven experience collaborating and managing global agencies
- Experience gathering insights and market data to inform creative decision making
- Acknowledge the presence of choice in every moment and take personal responsibility for your life.
- Possess an entrepreneurial spirit and continuously innovate to achieve great results.
- Communicate with honesty and kindness and create the space for others to do the same.
- Lead with courage, knowing the possibility of greatness is bigger than the fear of failure.
- Foster connection by putting people first and building trusting relationships.
- Integrate fun and joy as a way of being and working, aka doesn’t take yourself too seriously.
Immigration support is potentially available for this role.
Compensation And Benefits Package
lululemon’s compensation offerings are grounded in a pay-for-performance philosophy that recognizes exceptional individual and team performance. The typical hiring range for this position is from $145,800 – $190,300 annually; the base pay offered is based on market location and may vary depending on job-related knowledge, skills, experience, and internal equity. As part of our total rewards offering, permanent employees in this position may be eligible for our competitive annual bonus program and, subject to program eligibility requirements.
At Lululemon, Investing In Our People Is a Top Priority. We Believe That When Life Works, Work Works. We Strive To Be The Place Where Inclusive Leaders Come To Develop And Enable All To Be Well. Recognizing Our Teams For Their Performance And Dedication, Other Components Of Our Total Rewards Offerings Include Support Of Career Development, Wellbeing, And Personal Growth
- Extended health and dental benefits, and mental health plans
- Paid time off
- Savings and retirement plan matching
- Generous employee discount
- Fitness & yoga classes
- Parenthood top-up
- Extensive catalog of development course offerings
- People networks, mentorship programs, and leadership series (to name a few)
workplace arrangement
This role is classified as In-Person under our SSC Workplace Policy:
In-person collaboration and/or office-based work is necessary or important for the role. Work is mainly performed onsite, 4-5 days per week depending on role requirements.