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Design leaders in conversation at DLS
design  SummitSeventh EditionToronto, CANov 17–19, 2026On sale · US$699
A summit about the work
we never finished.

Design’sUnfinishedBusiness.

The promise was bigger than the screen.

Three focused days for senior design leaders ready to take another run at the mandate design never finished.

01 — The lineup

First voices,announced.

5 confirmed so far. More voices and session details announced soon.

Confirmed roster in progressCurrent speakers ↗
02 — The premise

We tried this before.We did not see it through.

There was a moment when design seemed ready to change more than interfaces. The iPhone reset expectations. Design thinking entered boardrooms. Experience design pushed beyond usability. The opportunity was real.

But over time, much of design was pulled back into production. More teams. More rituals. More screens. More delivery. The mandate got smaller.

2008 / The promiseShape products, services, organizations and value.
2012–2025 / The narrowingShip the visible layer. Faster.
Now / The openingMaking is easier. Judgment matters more.
AI is changing the conditions of production.

Speed does not answer
the harder questions.

What should be made? Who decides? What does quality mean now?
03 — The unfinished questions

Four pieces of unfinished business.

Not predictions. Not a victory lap. The live questions design leaders are working through now.

01Structure
Who gets to shape what comes next?

The New Organization.

Roles are blurring. Skills are moving forward. Everyone’s a “Builder” now. Design leaders can either inherit the new arrangement — or help set its terms.

02Scope
What belongs to design now?

The New Mandate.

The whole experience: product and marketing, service and support, brand and behavior. Customers don’t experience your org chart. They experience the coherence of everything you put in front of them.

03Method
How do you lead without being the hero?

Create the Conditions.

Set the constraints. Build the relationships. Hold the standards. Leadership at this scale means creating the conditions in which excellent work can happen.

04Standard
What must design refuse to lose?

Clarifying Quality.

When output gets faster, quality gets harder to hold. Define it. Assign responsibility for it. Make it the default — not the exception.

04 — Three days. One mandate.

The argument
unfolds together.

Day 01Tue · Nov 17

Opening night

Badge pickup, an opening panel that puts the mandate on the table, and the social where the room actually meets.

Opening night social
Fig. 01 — The social
Day 02Wed · Nov 18

Talks + roundtables

A full day of honest mainstage talks, followed by curated conversations under Chatham House Rule.

A panel discussion at DLS 2025
Fig. 02 — The panel
Day 03Thu · Nov 19

Sessions + closing

Hands-on sessions, lunch with the room, and the expansive half: the new organization, the whole experience, and quality.

Workshop session
Fig. 03 — The sessions
Contact sheet / DLS ’25Shot in the room, not staged
The mainstage mid-talk
04 / The stage
Roundtable conversation
05 / Roundtables
Mainstage speaker
06 / Mainstage
How the room works

Less performance.
More participation.

Built for senior leaders who need more than inspiration.

01 / Talks

Set the frame

Main-stage stories without the conference theatre.

02 / Panels

Pressure-test it

Debate the parts that do not have clean answers.

03 / Workshops

Do the work

Apply the thinking to your own organization.

04 / Roundtables

Go off record

8–12 peers. Curated. Chatham House Rule.

05 / Socials

Build the trust

The conversations after the microphones are off.

05 — The room

The value is the room.

DLS is not a trade show. It is a working room for people leading design through the next shift — senior, practical and honest about the difficulty of the work. DesignX is North America’s most engaged design-leadership community.

VII
Annual editions
250+
Leaders / year
12+
Roundtables
100%
Practitioner-led
The full room at DLS 2025
Fig. 09 — Filled twice to capacity, DLS ’25
DLS 2025 felt less like a conference and more like a room full of sharp minds pushing each other to think deeper.”
Umar Rehman · Head of Design
Last year’s voicesDLS ’25 mainstage →

A room with receipts.

01Maggie Chen / Ada
02Ricardo Vasquez / Dropbox
03Meghan Logan / Thrivent
04Alison Gretz / Design by Design
05Ryan Rumsey / Chief Design Officer School
06Milena Tasic / Government of Canada
07Jenny Wen / Anthropic
+and the rest of the ’25 mainstage →
06 — The venue

At TIFF Bell Lightbox, Toronto.

A cultural institution for a summit about what people see, feel, remember, and trust.

350 King St W · Toronto, Canada

A panel on the DLS stage
Fig. 10 — On stage
The room over lunch
Fig. 11 — Lunch with the room
Conversation at a table
Fig. 12 — At the table
07 — Access · on sale nowHalf of summit passes already claimed

Take another run
at the work.

US$699Full summit passEvery talk, workshop, roundtable & social.
Get your pass

Bringing the team? Groups of 6+ save 15% with code TEAMPASS